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Ted Helliar resigns

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  • #16
    Welcome back Richard Fisk.

    Chook.

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    • #17
      Originally posted by Chook View Post
      Welcome back Richard Fisk.

      Chook.
      The Schemer is coming back? Awesome, I thought he was misused as The Rose.
      SUPER DRAGON!

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      • #18
        Originally posted by Salvatori Grubber View Post
        Meh.

        While I'm sure his hands were at times tied, the bloke seemed out of his depth to me. I had some dealings with him professionally and that was my impression.

        He may have supported the team or whatever, but as far as I know, he was promoted from a Maketing Manager's role into a Head of Commercial, with Marketing reporting in to him. I'm not sure how familiar youse all are with Roosters Marketing, but let me tell you that it certainly ain't comparable to, say, working for Budweiser or NAB, that's for sure.

        It's all shoe-string stuff (well at Easts, anyway), which in itself isn't bad - it just requires some deeper strategic thinking. A skill that imo, yer man lacked.

        For one thing, he brought Production in-house, which while saving money also attracts lesser talent. He should have partnered with an Agency; spent lots more and created innovative brand strategy and media campaigns. Had fewer people in-house. The overall strategic thinking required was not in his arsenal.

        It would have looked worse to the board as costs would have sky-rocketed, but if he was genuinely good he would have put his balls on the line.

        It is my opinion he did the opposite. Played it safe. Enjoyed the rock star privelages and then left before it all came to an end against his will.
        Do you work at an agency?

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        • #19
          Originally posted by Bansai Pipeline View Post
          Do you work at an agency?
          Yep. My own.

          I worked with the Chooks in a design capacity back in '03 (did their season tickets and Membership collateral under Fisk). I was only a Junior designer at the time and blagged my way into the contract by claiming that 'Paul Langmack suggested I should call', lol.

          I'm now an experienced Creative Director and Digital Marketing chap, and last year had some meetings with Helliar around how we could help the Roosters across the board, with a focus on Memberships. To say that I was unimpressed would be an understatement.
          Making Steve Naughton look like Vince Mellars...

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          • #20
            Originally posted by Rooster_6 View Post
            Shame, he was an Easts man and genuinely cared about the fans and club.

            Hopefully comes back one day. Those who have spoken to him will know he wouldn't ever join Souffs.
            Lip service.

            If the price was right he would be there tomorrow.

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            • #21
              Originally posted by rwbfl View Post
              Doubt it, didn't uncle nick move him on when BC came back?

              Poor ted helliar didn't get much to work with this year, especially when he mentioned he had big plans for a day game at home but it still didn't come even after asking the NRL for it.
              At the end of the day he was in charge of marketing and we did not capitalise on the great success of last year at all.

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              • #22
                Originally posted by Johnny Tobin View Post
                At the end of the day he was in charge of marketing and we did not capitalise on the great success of last year at all.
                TRUE THAT !! Some big opportunities lost and little to no follow up done to boot.

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                • #23
                  I'm not sure how record breaking crowds and record breaking membership numbers isn't capitalising on the success we had?

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                  • #24
                    Originally posted by Rooster_6 View Post
                    I'm not sure how record breaking crowds and record breaking membership numbers isn't capitalising on the success we had?
                    Tobin is getting ready to make a run at CEO. How dare you question him lol.

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                    • #25
                      Originally posted by Johnny Tobin View Post
                      Nobody resigns from the Roosters by choice.
                      Of course they don't. Its the greatest place to work for in the entire country and all who work there feel honoured to be apart of it until Uncle Nick decides he doesn't want them anymore

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                      • #26
                        Originally posted by Rooster_6 View Post
                        I'm not sure how record breaking crowds and record breaking membership numbers isn't capitalising on the success we had?
                        I am pretty sure neither happened this year.
                        ...

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                        • #27
                          Originally posted by Cockadoodledoo View Post
                          I am pretty sure neither happened this year.
                          Record memberships did.

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                          • #28
                            Originally posted by Rooster_6 View Post
                            Record memberships did.

                            Yup. And I believe we broke our crowd average record last year as well? Not sure if 2013 wound up higher than 2004 or not in the end.

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                            • #29
                              I wasn't sold on Heliar yet he seemed to do more than previous PR peoples regardless of the increase in memberships increasing.The marketing and design choice in some of our merchandising product leaves a lot to be desired and if he was responsible for signing off on it I wish him all the best in his career move.

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                              • #30
                                Originally posted by Danish View Post
                                Of course they don't. Its the greatest place to work for in the entire country and all who work there feel honoured to be apart of it until Uncle Nick decides he doesn't want them anymore
                                They serve at the pleasure of the financier.
                                SUPER DRAGON!

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